We will feature MAMAMOO’s Hwasa on her solo debut, entitled TWIT.
Last year and this year, we have witnessed some members going on a solo debut. This is particularly the case when the group is not yet popular overseas, or made as a way of portraying something new. Trending soloists include Jennie of BLACKPINK and Mino of WINNER. For this year, we have Chung Ha of I.O.I., Luna of f(x), and recently, Hwasa
Since we are also celebrating International Women’s Day today, and I haven’t made a MV review of the group yet, this time we will do it on Hwasa. Good thing that it is still freshly-baked. You may watch first her MV here:
- Video must have a storyline – 5 points
The storyline of Twit is simple and clear. The man asks the girl if she wants to have a party, but she ignores him and his talk. What she wants is to party on her own. Now, as her “boyfriend” is about to leave, the girl hugs, but he went away.
- Theme must be consistent and clear – 5 points
The theme that is consistent in the whole video is on desire to celebrate, and only on going wild. Added consistency is on her not being awkward in showing that she is free to do anything.
- The music video as a whole must be colorful – 5 points
I must say that the video is colorful, especially on 0:22 where she poses as a queen.
- Must be done in good taste – 5 points
I did not see anything awkward or gross in this video. For instance, her shaking of buttocks at 1:23 – 1:24 is in itself not a lewd act.
- Does not celebrate Halloween, Easter, or similar celebrations – 5 points
No celebrations listed were featured here. In fact, only their celebration of themselves is featured here, especially on the last seconds.
- Does not feature astrology – 5 points
No traces of astrology were seen in the video.
- Less horror is featured in the video – 5 points
The video was not too scary. And I don’t see any part of the video that will scare me or anyone.
- Not too revealing outfits – 4 points
I am giving four points to this, as in some instances, her outfits were quite revealing. You’ll just have to scan the whole video.
- Ability of the music to excite the listener – 5 points
This somehow excites the listener, particularly on the first seconds of the song. The upbeat when Hwasa sings “Twit, twit, twit, twit” makes one feel excited on hearing the song.
- Music should not be deafening on the ears – 5 points
Yes, even her music is not deafening, even if when played too loud.
- Dance can be learned easily even by beginners – 5 points
The dance seems very simple. You just have to shake your body, as what she did. From the looks of it, and on the moves portrayed in the video, it can be learned by beginners.
Actually, the easiest part of Hwasa’s TWIT would be on her hand gestures, at 2:09 – 2:10.
- Dance must not be too sensual – 5 points
Though sensual by itself, as seen on 1:20 – 1:24, she did not go too far.
- Moral lesson must be clearly stated – 5 points
Primarily, the song tells us that we must never take anything for granted. This is particularly noticed on Hwasa and her “boyfriend”, where she just ignore him. When time comes that the man is about to leave, she only realized his worth.
- They must impart something beneficial for their viewers – 3 points
The only thing one can see something beneficial is on featuring a mascot. So far, I haven’t encountered any MV with a mascot. This is just to impart that these are still being used up to now. Ha ha.
- Inject sense of humor in the music video – 6 points
In fairness to Hwasa, she had done something funny: She kissed a lion statue (0:47), and on the way Hwasa reacts with boy (0:31 – 0:34). Her reaction in these situations are quite funny.
- Ability of the song to make it to mainstream media – 3 points
Based on pattern done by mainstream media, some will pick it. Although by itself the music makes one so excited, it was not enough to gain attention from TV and radio.
- Review by other sites – 5 points
Obsessed and Assessed was not disappointed in his/her expectation about Hwasa – the “attitude and fierceness” that defined her as a performer. It went far to praise her with her style that would not be possessed by other artists.
The blog had noticed the flutey tune throughout the whole video, and I am glad that I am not alone in noticing it. He/she further detailed the reason behind the plastic bags and a dove, which represents suffocation and desire to be free, respectively. (If I may add, her posing as a queen represents her desire to be the leader, the queen, in everything she wants to do.)
Kpopreviewed suggested that the song is suited for the summer season, due to the fact that it was “bright and upbeat”, and that the tune is very catchy. What’s intriguing is that the blogger noticed the heavy beat complementing the flutey tune.
TheBiasList reviewed Hwasa and her music positively. It noted that her performance was long overdue, and that given the chance to display her personality she made use of dynamics to express the same. By nailing her performance, the blogger is expecting something greater of her in the future.
- Review of the music video as a whole – 5 points
The music video was rendered in a way that will be very pleasing to viewers.
What is noticeable in the MV is that it once featured a dove, which represents the tweet. She injects something sexy in the video, which reveals her personality.
Aside from that, they treated the music video and the music itself in a simple yet stylish approach. The music video was not full of energetic moves, yet Hwasa’s TWIT was rendered in a way that is not too boring.
- Other factors
- Shares similar tune to Saturday’s Wi-Fi – 5 points
Netizens commented that Saturday’s Wi-Fi copied that of Hwasa, particularly on the flutey tune on the first seconds (0:06 – 0:12). But it seems otherwise: Twit copied Wi-Fi.
Why? It can be seen on dates marked in the video. Hwasa’s Twit was on February 12, but Wi-Fi was last January 29. These videos, both under 1theK label, were released on February 13.
It seems also that these two songs, including MOMOLAND’s Bboom Bboom and Baam, copied each other’s music and tune. This is not surprising, as these three groups are all under 1theK label.
- Uploads the video to 1theK – 5 points (updated)
- Features the 1theK Logo – 5 points
MAMAMOO, including Hwasa, is part of 1theK group.
Aside from featuring the logo at the beginning of the video, it can be seen at 0:41, where Hwasa is about to lie on the bed.
This factor can be also an added point, even for those who are not really part of 1theK, like other groups from YG/JYP/SM Ent.
- Strong vocals – 5 points
The sexiness of the voice Hwasa possessed has been added with her strong vocals, which can be heard in the video. This is also needed if one has to portray intense passion or strong feeling on love.
TweetNewscaster’s Overall Rating: 92.17% (Updated)
It has been the last time since MAMAMOO released their music called Wind Flower. With Hwasa’s solo music, and if we will look on the trend, it’s Solar who will be next.
Her solo debut was indeed a successful one, as it is also trending, together with other performers. While some points indicated here must be considered, nevertheless Hwasa nailed her performance.